About Us

At Different Drop we’re all about helping you discover the best and most exciting artisinal wines Australia has to offer.

We wholeheartedly believe that the Australian wine industry has never seen such exciting times, with an explosion of adventurous and exciting wines emerging from a new wave of brilliant boutique producers.

Sadly however, this movement is not often enough reflected in the way Australian wine is marketed, sold and consumed. We believe it should be.

At Different Drop we are passionate about real Australian wines. Wines crafted by real people with a sense of adventure and authenticity, from grapes grown by real farmers who care about their vines. These are the true unsung heroes of the Australian wine industry, and it is our intention to make it easier than ever before for you access their delicious creations for yourself.

If you’re the kind of person who loves discovering new things, who believes in supporting real people and who wants to be surprised, then Different Drop is the wine partner for you.


Brett Ketelbey

Brett does a bit of everything at Different Drop, but first and foremost he is hell-bent on reimagining and improving the Australian wine retail experience. From logistics to marketing, design to wine tasting and most importantly continually improving our online store, you’ll find Brett tinkering away and keeping HMAS Different Drop sailing in the right direction.

Tom Hollings

With over a decade's experience working with many of Australia's finest boutique producers, Tom became determined to support these winemaking artisans and share their unique wines with the world. He is passionate about hand-made wines with provenance and a story, and is responsible for building Different Drop's ever-increasing range of awesome Aussie vino.

Wade Doolan

Wade is Different Drop’s Chief Wine Geek and is largely responsible for our content and marketing. His wine knowledge, writing skills and creativity help us bring our winemakers' amazing stories to life, and their wines to your dinner tables! Wade is hugely passionate about sharing the best of Australian wine and can helping build the Different Drop range and website.